1. Brunel University Research Archive

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Results 1-10 of 30 (Search time: 0.022 seconds).
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Issue DateTitleAuthor(s)
29-Mar-2022Experiencing the sense of the brand: the mining, processing and application of brand data through sensory brand experiencesZha, D; Foroudi, P; Melewar, TC; Jin, Z
19-Jul-2021How leadership affects organisational citizenship behaviour – a study of independent hotelsNazarian, A; Atkinson, P; Foroudi, P; Velayati, R; Edirisinghe, D; Hosseini Tabaghdehi, A
11-Nov-2019Relationship between corporate identity, place architecture, and identification: an exploratory case studyForoudi, M; Balmer, J; Chen, W; Foroudi, P
29-Jul-2021Corporate identity: Defnition and componentsForoudi, MM; Foroudi, P; Balmer, JMT
14-Jun-2022Antecedents and consequences of co-creation value with a resolution of complex P2P relationshipsForoudi, P; Marvi, R; Colmekcioglu, N
19-Aug-2022Service failure research in the hospitality and tourism industry: a synopsis of past, present and future dynamics from 2001 to 2020Akarsu, TN; Marvi, R; Foroudi, P
26-Aug-2022Generation, susceptibility, and response regarding negativity: An in-depth analysis on negative online reviewsColmekcioglu, N; Marvi, R; Foroudi, P; Okumus, F
17-Sep-2020Eco-innovation for environment and waste preventionSumrin, S; Gupta, S; Asaad, Y; Wang, Y; Bhattacharya, S; Foroudi, P
30-Mar-2018Investigating relationship types for creating brand value for resellersGupta, S; Foroudi, P; Yen, D
7-Dec-2021Digital platforms: customer satisfaction, eWOM and the moderating role of perceived technological innovativenessRuiz-Alba, JL; Abou-Foul, M; Nazarian, A; Foroudi, P

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