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http://bura.brunel.ac.uk/handle/2438/8665Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Lee, KC | - |
| dc.contributor.author | Lee, H | - |
| dc.contributor.author | Lee, N | - |
| dc.date.accessioned | 2014-07-14T15:36:33Z | - |
| dc.date.available | 2014-07-14T15:36:33Z | - |
| dc.date.issued | 2012 | - |
| dc.identifier.citation | Expert Systems with Applications, 39(10), 9255 - 9263, 2012 | en_US |
| dc.identifier.issn | 0957-4174 | - |
| dc.identifier.uri | http://www.sciencedirect.com/science/article/pii/S0957417412003235 | en |
| dc.identifier.uri | http://bura.brunel.ac.uk/handle/2438/8665 | - |
| dc.description | This is the post-print version of the final paper published in Expert Systems with Applications. The published article is available from the link below. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. Changes may have been made to this work since it was submitted for publication. Copyright @ 2012 Elsevier B.V. | en_US |
| dc.description.abstract | This paper proposes an agent based mobile negotiation framework for personalized pricing of last minutes theatre tickets whose values are dependent on the time remaining to the performance and the locations of potential customers. In particular, case based reasoning and fuzzy cognitive map techniques are adopted in the negotiation framework to identify the best initial offer zone and adopt multi criteria decision in the scoring function to evaluate offers. The proposed framework is tested via a computer simulation in which personalized pricing policy shows higher market performance than other policies therefore the validity of the proposed negotiation framework. | en_US |
| dc.description.sponsorship | The Ministry of Education, Science and Technology (Korea) | en_US |
| dc.language.iso | en | en_US |
| dc.publisher | Elsevier | en_US |
| dc.subject | Mobile negotiation | en_US |
| dc.subject | Case based reasoning | en_US |
| dc.subject | Fuzzy cognitive map | en_US |
| dc.subject | Personalized pricing | en_US |
| dc.subject | Mobile commerce | en_US |
| dc.title | Agent based mobile negotiation for personalized pricing of last minute theatre tickets | en_US |
| dc.type | Article | en_US |
| dc.identifier.doi | http://dx.doi.org/10.1016/j.eswa.2012.02.079 | - |
| pubs.organisational-data | /Brunel | - |
| pubs.organisational-data | /Brunel/Brunel Active Staff | - |
| pubs.organisational-data | /Brunel/Brunel Active Staff TxP | - |
| pubs.organisational-data | /Brunel/Brunel Active Staff TxP/College of Business, Arts and Social Sciences | - |
| pubs.organisational-data | /Brunel/Brunel Active Staff TxP/College of Business, Arts and Social Sciences/Brunel Business School | - |
| pubs.organisational-data | /Brunel/Brunel Active Staff/Brunel Business School | - |
| pubs.organisational-data | /Brunel/Brunel Active Staff/Brunel Business School/Business | - |
| pubs.organisational-data | /Brunel/University Research Centres and Groups | - |
| pubs.organisational-data | /Brunel/University Research Centres and Groups/Brunel Business School - URCs and Groups | - |
| pubs.organisational-data | /Brunel/University Research Centres and Groups/Brunel Business School - URCs and Groups/Centre for Research into Entrepreneurship, International Business and Innovation in Emerging Markets | - |
| pubs.organisational-data | /Brunel/University Research Centres and Groups/School of Arts - URCs and Groups | - |
| pubs.organisational-data | /Brunel/University Research Centres and Groups/School of Arts - URCs and Groups/Brunel Centre for Contemporary Writing | - |
| pubs.organisational-data | /Brunel/University Research Centres and Groups/School of Health Sciences and Social Care - URCs and Groups | - |
| pubs.organisational-data | /Brunel/University Research Centres and Groups/School of Health Sciences and Social Care - URCs and Groups/Brunel Institute for Ageing Studies | - |
| pubs.organisational-data | /Brunel/University Research Centres and Groups/School of Health Sciences and Social Care - URCs and Groups/Brunel Institute of Cancer Genetics and Pharmacogenomics | - |
| pubs.organisational-data | /Brunel/University Research Centres and Groups/School of Health Sciences and Social Care - URCs and Groups/Centre for Systems and Synthetic Biology | - |
| pubs.organisational-data | /Brunel/University Research Centres and Groups/School of Information Systems, Computing and Mathematics - URCs and Groups | - |
| pubs.organisational-data | /Brunel/University Research Centres and Groups/School of Information Systems, Computing and Mathematics - URCs and Groups/Multidisclipary Assessment of Technology Centre for Healthcare (MATCH) | - |
| Appears in Collections: | Business and Management Brunel Business School Research Papers | |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| Fulltext.pdf | 681.45 kB | Adobe PDF | View/Open |
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