Please use this identifier to cite or link to this item: http://bura.brunel.ac.uk/handle/2438/8440
Title: Towards designing a sustainable is-enabled service delivery system
Authors: Elnaghi, M
Alshawi, SN
Seitanidi, MM
Keywords: Service;Customer;Innovation;Sustainability;Quality
Issue Date: 2008
Publisher: Brunel University
Citation: European and Mediterranean Conference on Information Systems (EMCIS 08), Dubai, UAE, 2008
Abstract: This paper aims to bring into focus the concept of service sustainability. The normative literature advocates that services by companies, government institutions and service delivery are still posing great challenges to many organizations in this digital age. In highlighting the distinctive feature of service innovation, businesses will be able to maintain competitive advantage. In examining the literature on the service concept, successful companies have the customer at the forefront of their business strategy. As a result, the authors formulate suggestions on the most effective way an organization and the people concerned, can recast strategic thinking. to anticipate and adapt to ever increasing changing service environment. The contribution of the study is an IS-enabled Service Delivery Model (SDM) that places customer and staff as an integral part of the service delivery system with managed interactions and continuous quality control. This intends to support practitioners and researchers which could provide the former useful means of conceptualizing service, and raises an important issue to the latter in revisiting service quality research.
URI: http://bura.brunel.ac.uk/handle/2438/8440
ISBN: 978-1-902316-58-1
Appears in Collections:Business and Management
Publications
Brunel Business School Research Papers

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