Resolving Online Content Disputes in the age of Artificial Intelligence: Legal and Technological Solutions in comparative perspective

Abstract

Social media platforms have become common places for user-generated content sharing and have rapidly grown as means for content creators to monetise videos in channels. When content creators upload videos with content potentially infringing content owners’ rights, the common universal route for content owners to seek legal solutions is to initiate a notice and takedown procedure to the operators of online platforms, use alternative dispute resolution (ADR) or online dispute resolution (ODR) services, and when all else fails, they may then file a lawsuit in court...