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Please use this identifier to cite or link to this item: http://bura.brunel.ac.uk/handle/2438/28227
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dc.contributor.authorDey, BL-
dc.contributor.authorAl-Karaghouli, W-
dc.contributor.authorMinov, S-
dc.contributor.authorMohiuddin Babu, M-
dc.contributor.authorAyios, A-
dc.contributor.authorMuhammad, SS-
dc.contributor.authorBinsardi, B-
dc.date.accessioned2024-02-06T15:38:45Z-
dc.date.available2024-02-06T15:38:45Z-
dc.date.issued2019-11-27-
dc.identifierORCID iD: Bidit Lal Dey https://orcid.org/0000-0002-0019-2124-
dc.identifierORCID iD: Wafi Al-Karaghouli https://orcid.org/0000-0003-3889-8744-
dc.identifierORCID iD: Angela Ayios https://orcid.org/0000-0003-2560-0873-
dc.identifierORCID iD: Syed Sardar Muhammad https://orcid.org/0000-0003-2005-7103-
dc.identifier.citationDey, B.L. et al. (2020) 'The Role of Speed on Customer Satisfaction and Switching Intention: A Study of the UK Mobile Telecom Market', Information Systems Management, 37 (1), pp. 2 - 15. doi: 10.1080/10580530.2020.1696526.en_US
dc.identifier.issn1058-0530-
dc.identifier.urihttps://bura.brunel.ac.uk/handle/2438/28227-
dc.description.abstractThis study examines Internet speed as a factor that influences customers’ switching intention in the UK mobile telecom market. A theoretical framework, developed from the academic literature, is tested via an extensive survey. The findings suggest that speed, along with other network service quality variables such as call quality and customer service, has a direct influence, and brand image an indirect influence on perceived value which in turn influences customer satisfaction and discourages switching intention.en_US
dc.format.extent2 - 15-
dc.format.mediumPrint-Electronic-
dc.languageEnglish-
dc.language.isoen_USen_US
dc.publisherRoutledge (Taylor & Francis Group)en_US
dc.rightsCopyright © 2019 Taylor & Francis. This is an Accepted Manuscript of an article published by Taylor & Francis in Information Systems Management on 27 Nov 2019, available at: https://www.tandfonline.com/doi/full/10.1080/10580530.2020.1696526 (see: https://authorservices.taylorandfrancis.com/research-impact/sharing-versions-of-journal-articles/).-
dc.rights.urihttps://creativecommons.org/licenses/by-nc/4.0/-
dc.subjectmobile telecomen_US
dc.subjectswitching intentionen_US
dc.subjectservice qualityen_US
dc.subjectbrand imageen_US
dc.subjectswitching costen_US
dc.subjectperceived value and customer satisfactionen_US
dc.titleThe Role of Speed on Customer Satisfaction and Switching Intention: A Study of the UK Mobile Telecom Marketen_US
dc.typeArticleen_US
dc.identifier.doihttps://doi.org/10.1080/10580530.2020.1696526-
dc.relation.isPartOfInformation Systems Management-
pubs.issue1-
pubs.publication-statusPublished-
pubs.volume37-
dc.identifier.eissn1934-8703-
dc.rights.holderTaylor & Francis-
Appears in Collections:Brunel Business School Research Papers

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