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Please use this identifier to cite or link to this item:
http://bura.brunel.ac.uk/handle/2438/22087| Title: | Drivers of green cooperation between Chinese manufacturers and their customers: An empirical analysis |
| Authors: | Yen, G Yen, DA Geng, R Azar, G |
| Keywords: | green customer cooperation;learning from customers;calculative commitment;affective commitment;Chinese manufacturing firms;multi-respondent survey |
| Issue Date: | 22-Jan-2021 |
| Citation: | Yen, G., Yen, D.A., Geng, R. and Azar, G. (2021) 'Drivers of green cooperation between Chinese manufacturers and their customers: An empirical analysis', Industrial Marketing Management, 93, pp. 137 - 146. doi: 10.1016/j.indmarman.2021.01.004. |
| URI: | https://bura.brunel.ac.uk/handle/2438/22087 |
| DOI: | https://doi.org/10.1016/j.indmarman.2021.01.004 |
| ISSN: | 0019-8501 |
| Appears in Collections: | Brunel Business School Embargoed Research Papers |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| FullText.pdf | Embargoed until 22 Jan 2023 | 2.41 MB | Adobe PDF | View/Open |
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