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http://bura.brunel.ac.uk/handle/2438/19282| Title: | Optimal contract design for dual-channel supply chains under information asymmetry |
| Authors: | Yang, H Cao, E Lu, K Zhang, G |
| Keywords: | electronic commerce;game theory;contracts;supply chain management;information asymmetry;revenue sharing contract;dual-channel |
| Issue Date: | 2-Oct-2017 |
| Publisher: | Emerald |
| Citation: | Yang, H., Can, E., Lu, K. and Zhang, G. (2017) 'Optimal contract design for dual-channel supply chains under information asymmetry', Journal of Business and Industrial Marketing, 2017, 32 (8), pp. 1087 - 1097. doi: 10.1108/JBIM-01-2016-0007. |
| URI: | https://bura.brunel.ac.uk/handle/2438/19282 |
| DOI: | https://doi.org/10.1108/JBIM-01-2016-0007 |
| ISSN: | 0885-8624 |
| Appears in Collections: | Brunel Business School Research Papers |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| FullText.pdf | This article has been published in a revised form in Journal of Business and Industrial Marketing, https://doi.org/10.1108/JBIM-01-2016-0007. This version is free to view and download for private research and study only. Not for re-distribution or re-use. © Emerald. | 665.84 kB | Adobe PDF | View/Open |
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