Browsing by Author Hamzah, ZL

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Issue DateTitleAuthor(s)
2014Designing corporate brand experience in an online context: A qualitative insightHamzah, ZL; Syed Alwi, SF; Othman, MN
2017Enhancing online customer experience via corporate brand: Scale development, validation and conceptual modelHamzah, ZL; Syed Alwi, SF; Nguyen, B; Othman, MD
2015Online corporate brand experience: Development of construct and measuresHamzah, ZL; Othman, MN; Syed Alwi, SF