Brunel University Research Archive(BURA) preserves and enables easy and open access to all
types of digital content. It showcases Brunel's research outputs.
Research contained within BURA is open access, although some publications may be subject
to publisher imposed embargoes. All awarded PhD theses are also archived on BURA.
Browsing by Author Asaad, Y
Showing results 18 to 19 of 19
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| Issue Date | Title | Author(s) |
|---|---|---|
| 21-Sep-2023 | Visibility through clutter: How could brands cut through advertising clutter on Instagram? | Ahmed, I; Asaad, Y; Alwi, S |
| 22-Jun-2019 | What makes hosts trust Airbnb? Antecedents of hosts’ trust towards Airbnb and its impact on continuance intention | Asaad, Y; Wang, Y; Filieri, R |